Email marketing has been an effective form of business marketing activities throughout the years. With a lot of benefits and advantages of using email marketing, most of the marketers are focusing more on this strategy that other means of marketing campaigns. Moreover, another good thing about email marketing is that, you can associate or combine it with other platforms such as social media. Hence, in this article, we will be talking about a social media platform that could provide you better conversions when accurately combined with email marketing – Facebook Ads. As such, here are some tips on how to combine Facebook Ads and Email Marketing for Better Conversions.
Create Facebook Ads to Drive Traffic
Today, one of the effective means to drive traffic to you main page is through setting up a Facebook Ad. Since millions of people are using Facebook everyday, you can ensure that a lot of prospects and interested customers will be directed to your main page considering that they got interested or attracted to your Facebook Ad content.
Design Landing Page
You main page should be quality and appealing to visitors. With your quality design landing page, you will be able to turn your visitors into subscribers. As such, in this way, you will be able to get their email addresses where you can send more details about your business, product or services through temp mail address.
It is not a bad thing to look for inspiration from other pages. It is called benchmarking where you can gauge your effectiveness amongst your competitors through competition analysis. Good thing is, there are several information and design you can see online so you’ll get a lot of ideas on how to make an appealing and quality landing page.